Distributor Program

Partner with FITPACE and bring performance insoles to your market

FITPACE combines comfort, support, and performance-focused design across Sport, Daily, and Comfort product lines for retailers, regional partners, and scalable ecommerce channels.

3 Core lines Sport, Daily, and Comfort simplify merchandising and channel training.
Channel-ready story Clear retail positioning around support, movement, and all-day wear.
Partner onboarding Product deck, samples, and launch guidance built for practical rollout.

Built for practical retail positioning

Clear product architecture, demand-led use cases, and a channel-ready story for sport, work, daily comfort, and recovery-oriented support.

Channel fit Retailers, regional agents, footwear stores, and online distributors.
Sell-through angle Clear use-case positioning instead of generic wellness claims.
Partner support Samples, assets, and onboarding materials for qualified partners.
Why FITPACE

Why partner with FITPACE

FITPACE is built for a market where comfort, arch support, and everyday movement matter more than ever. The range is structured to help partners sell through clear scenarios, not vague benefits.

01

Clear consumer demand

Foot comfort, support, and pain-relief adjacent needs create repeatable demand across sport, work, and daily wear.

02

Focused product lineup

Sport, Daily, and Comfort make the line easier to explain, merchandise, and scale across multiple channels.

03

Practical product story

FITPACE is positioned around training, commuting, long standing hours, and all-day movement routines.

04

Built for multi-channel retail

Suitable for ecommerce, sports channels, footwear retail, and selected regional distribution opportunities.

Product System

A product line built around real use cases

The range is organized around the most common support and comfort scenarios, helping partners match products to customer intent faster in-store and online.

Performance

Sport

For training, active movement, and impact-focused support needs.

Everyday

Daily

For commuting, routine wear, and consistent all-day comfort.

Relief-led

Comfort

For softer feel, relief-oriented positioning, and longer standing or walking routines.

Partner Types

Who we work with

We are open to conversations with partners who understand their market, know their customer base, and want to build a stronger foot-support category.

Sports retailers and training-focused channels
Footwear stores, shoe chains, and fit-led retail concepts
Health, recovery, and foot-care related channels
Ecommerce distributors and marketplace-capable operators
Regional distribution partners with channel coverage
Partner Support

Support for channel partners

Distribution partnerships should feel practical and repeatable. FITPACE aims to support partners with the tools needed to introduce the line clearly and launch with confidence.

Product deck Clear commercial, product, and positioning overview materials.
Sample support Evaluation support for qualified partners during review.
Brand assets Selected product visuals and marketing-ready materials.
Sales guidance Talking points, FAQs, and use-case based positioning help.
Launch support Help aligning early rollout and merchandising conversations.
Partner communication Responsive follow-up during onboarding and review.
Process

How the partnership process works

The process is designed to be clear, practical, and easy to start for qualified channel partners.

1
Submit your application Tell us about your company, market, and primary sales channels.
2
Initial review Our team reviews fit, region, and channel potential.
3
Partner conversation We discuss product fit, pricing path, and next steps.
4
Sample, pricing, and launch Qualified partners move into evaluation and onboarding.
FAQ

Questions partners usually ask

Which regions are currently open for distribution?

We review opportunities based on market fit, channel quality, and current distribution coverage.

Do you offer samples?

Sample support may be available for qualified partners during the review stage.

Do you have minimum order requirements?

Order structure depends on market, product mix, and channel type.

Can online sellers apply?

Yes. Selected ecommerce and marketplace-capable partners are welcome to apply.

Apply

Apply to become a FITPACE distributor

Tell us about your business, market, and distribution plans. Our team will review your submission and contact qualified partners.

Contact Team

Recommended tracking: distributor_page_view / distributor_apply_click / distributor_form_submit / request_deck_click

Next Step

Ready to explore a FITPACE partnership?

If FITPACE fits your market and customer base, we would like to learn more about your business and distribution plans.